


2022
ADP GESi – Campaign
We built a campaign for ADP GESi that clarified complex global service delivery with confidence, clarity, and a human-first approach.
B2B Campaign
Enterprise Solutions
Making Global Feel Personal
ADP GESi supports enterprise clients across borders. Our campaign made the value of global service delivery simple, human, and trustworthy.
Translating Scale into Story
ADP GESi needed more than just visibility — they needed understanding. Their service delivery model spans continents, compliance systems, and work cultures. Our goal was to translate this scale into a story that speaks directly to global HR and finance leaders.

We developed a clear, cohesive message: seamless global support, delivered with local precision. Using this narrative, we created a cross-channel campaign including explainer videos, infographics, email series, and LinkedIn assets. Visuals focused on clarity and scale — people, systems, and countries connected through ADP’s secure, integrated platform.
Each touchpoint reinforced trust, stability, and partnership — values that matter when managing payroll, compliance, and workforce data across dozens of markets. We also ensured regional flexibility so content could be localized without losing brand consistency.
With this campaign, we turned a complex value proposition into a story clients could immediately connect with.

Built for Global Minds
The campaign drove engagement and positioned ADP GESi as the gold standard in international service delivery solutions.
he ADP GESi campaign launched across multiple global regions, supported by geo-targeted digital ads and enterprise outreach. The results were measurable: a 35% lift in engagement with their service delivery content, a 20% increase in enterprise inquiry forms, and high praise from internal stakeholders.
Our content helped global decision-makers clearly see how ADP GESi supports localized compliance, seamless onboarding, and unified reporting — critical for companies scaling across borders.
Video case studies featuring real client success stories added authenticity and relatability, while modular toolkits allowed regional marketing teams to adapt content easily for their own markets.
Beyond performance, the campaign helped ADP reframe what “service delivery” means — not just systems and processes, but people, care, and continuity. In an enterprise world full of jargon, we brought the message back to what matters: trust and results.
More Works
(GQ® — 02)
©2024


2022
ADP GESi – Campaign
We built a campaign for ADP GESi that clarified complex global service delivery with confidence, clarity, and a human-first approach.
B2B Campaign
Enterprise Solutions
Making Global Feel Personal
ADP GESi supports enterprise clients across borders. Our campaign made the value of global service delivery simple, human, and trustworthy.
Translating Scale into Story
ADP GESi needed more than just visibility — they needed understanding. Their service delivery model spans continents, compliance systems, and work cultures. Our goal was to translate this scale into a story that speaks directly to global HR and finance leaders.

We developed a clear, cohesive message: seamless global support, delivered with local precision. Using this narrative, we created a cross-channel campaign including explainer videos, infographics, email series, and LinkedIn assets. Visuals focused on clarity and scale — people, systems, and countries connected through ADP’s secure, integrated platform.
Each touchpoint reinforced trust, stability, and partnership — values that matter when managing payroll, compliance, and workforce data across dozens of markets. We also ensured regional flexibility so content could be localized without losing brand consistency.
With this campaign, we turned a complex value proposition into a story clients could immediately connect with.

Built for Global Minds
The campaign drove engagement and positioned ADP GESi as the gold standard in international service delivery solutions.
he ADP GESi campaign launched across multiple global regions, supported by geo-targeted digital ads and enterprise outreach. The results were measurable: a 35% lift in engagement with their service delivery content, a 20% increase in enterprise inquiry forms, and high praise from internal stakeholders.
Our content helped global decision-makers clearly see how ADP GESi supports localized compliance, seamless onboarding, and unified reporting — critical for companies scaling across borders.
Video case studies featuring real client success stories added authenticity and relatability, while modular toolkits allowed regional marketing teams to adapt content easily for their own markets.
Beyond performance, the campaign helped ADP reframe what “service delivery” means — not just systems and processes, but people, care, and continuity. In an enterprise world full of jargon, we brought the message back to what matters: trust and results.
More Works
(GQ® — 02)
©2024


2022
ADP GESi – Campaign
We built a campaign for ADP GESi that clarified complex global service delivery with confidence, clarity, and a human-first approach.
B2B Campaign
Enterprise Solutions
Making Global Feel Personal
ADP GESi supports enterprise clients across borders. Our campaign made the value of global service delivery simple, human, and trustworthy.
Translating Scale into Story
ADP GESi needed more than just visibility — they needed understanding. Their service delivery model spans continents, compliance systems, and work cultures. Our goal was to translate this scale into a story that speaks directly to global HR and finance leaders.

We developed a clear, cohesive message: seamless global support, delivered with local precision. Using this narrative, we created a cross-channel campaign including explainer videos, infographics, email series, and LinkedIn assets. Visuals focused on clarity and scale — people, systems, and countries connected through ADP’s secure, integrated platform.
Each touchpoint reinforced trust, stability, and partnership — values that matter when managing payroll, compliance, and workforce data across dozens of markets. We also ensured regional flexibility so content could be localized without losing brand consistency.
With this campaign, we turned a complex value proposition into a story clients could immediately connect with.

Built for Global Minds
The campaign drove engagement and positioned ADP GESi as the gold standard in international service delivery solutions.
he ADP GESi campaign launched across multiple global regions, supported by geo-targeted digital ads and enterprise outreach. The results were measurable: a 35% lift in engagement with their service delivery content, a 20% increase in enterprise inquiry forms, and high praise from internal stakeholders.
Our content helped global decision-makers clearly see how ADP GESi supports localized compliance, seamless onboarding, and unified reporting — critical for companies scaling across borders.
Video case studies featuring real client success stories added authenticity and relatability, while modular toolkits allowed regional marketing teams to adapt content easily for their own markets.
Beyond performance, the campaign helped ADP reframe what “service delivery” means — not just systems and processes, but people, care, and continuity. In an enterprise world full of jargon, we brought the message back to what matters: trust and results.
More Works
©2024